Stay responsive to lifestyle market changes

Build more agile and resilient logistics to adapt to new trends.

Be ready to stay one step ahead

Achieving success in the lifestyle arena demands a constant reinvention of strategies to stay ahead of emerging trends. Growth stems from identifying avenues to streamline inventory management while ensuring that supply chains remain adaptive and robust against shifting consumer expectations — enabling your brand to go the distance.

Market Landscape

The lifestyle segment is undergoing rapid transformation. Trends can emerge overnight, compelling brands like yours to stay nimble and in sync with market shifts. With social media empowering consumers to not just influence but drive demand, staying culturally and commercially relevant has become a relentless challenge.

To stay competitive, it’s essential to recognize the critical factors shaping your industry. These include establishing a presence across diverse platforms, embracing sustainability through carbon reduction strategies, ensuring timely product launches, and anticipating future trends with precision.

Given these dynamics, prior achievements alone are no guarantee of continued relevance. Your operational model must keep evolving. The optimal supply chain today demands a logistics partner capable of delivering flexible, tailored solutions that adapt swiftly to market changes.

We understand that these are the strong characteristics for your industry:

Addressing customer demands

Creating a demand-driven supply chain to cater to what the customer wants

Omnichannel ready

Building a responsive supply network tailored to customer expectations

Focus on decarbonisation

You need to build your presence across all channels - from e-Commerce to retail outlets

Efficiency with predictability

Expanding your brand visibility across every touchpoint—from online platforms to in-store experiences

Faster to market reach

Implementing effective processes to keep your collections on schedule for release.

And we are here with a partnership that lets you build a resilient supply chain irrespective of those continuous disruptions

Prepare for Expansion

Following the acquisition of Speedo in North America, Pentland Brands set out to revamp their supply chain operations across the U.S. Their goal was to accelerate entry into emerging markets and sales channels, ensuring they could connect with consumers at critical moments. In this video, Abhy Thomas Joseph, COO of Pentland Brands, explores how TTC played a key role in seamlessly integrating their supply chain.

Closing the loop: Fashion’s transition to circular systems

In the realm of circular fashion, collaboration in logistics serves as the essential link connecting all elements. By teaming up with logistics partners, fashion brands can develop streamlined processes for gathering, sorting, and redistributing pre-owned clothing. This integration allows materials to re-enter the supply chain for reuse, recycling, or upcycling. Explore how the synergy between fashion companies and logistics providers can help eliminate waste, prolong product life cycles, and drive a more sustainable, circular future.

Let reverse logistics solutions enable circular fashion systems​

A key objective for many fashion brands today is to prolong product lifespans, reduce waste, and respond to growing consumer demand for circular practices. To achieve this, they are increasingly collaborating with logistics partners to harness the power of reverse logistics as a catalyst for scaling circular fashion models.

Explore deeper insights in the whitepaper Reverse Logistics for Circular Fashion Systems: An Exploration of Untapped Potential, developed in partnership with Global Fashion Agenda (GFA), where three critical components for unlocking the full value of reverse logistics in building a successful circular fashion system are revealed.

VF Corporation: Moving at a digital speed

As consumer demand evolves rapidly in the digital age, the lifestyle industry is responding by accelerating its digital transformation to stay agile and trend-responsive. VF Corporation has been a pioneer in this shift toward digitalisation. Hear from three senior leaders at VF Corporation as they share how embracing digital tools has enhanced every area of their operations—from aligning with consumer expectations to streamlining product movement—driving innovation and business growth.

Digitalising your lifestyle supply chain: Insights from an Economist Impact report

To stay ahead in a fast-moving market shaped by shifting trends and consumer expectations, fashion and lifestyle brands must enhance their digital capabilities. While upfront costs and time constraints can pose challenges, digital transformation ultimately drives efficiency, reduces long-term expenses, and fuels sustainable growth.

The Economist Impact’s briefing paper, Decoding Dilemmas: Overcoming Short-Term Digitalisation Challenges is Critical to Lifestyle Companies’ Long-Term Survival, draws on a global survey of industry executives and expert insights to present actionable strategies for advancing digital innovation and modernising supply chains in the lifestyle sector.

Embrace change with confidence

In today’s environment, your business isn’t just navigating shifts within the lifestyle sector—it’s also facing global economic uncertainty and a complex geopolitical climate. These external pressures have significantly altered industry demand patterns. To stay competitive and ensure continuity, it’s crucial to maintain a dynamic, trend-responsive product offering shaped by evolving consumer behavior and social media influence.

Quick-response measures to tackle sudden supply chain interruptions

Inventory protection and effective management of supply chain slowdowns and restarts

Cash flow optimization to reduce exposure and financial risk

Mid-term approaches for smarter risk management:

Supply chain rebalancing to diversify your sourcing network

Digital strategy development to align with fast-changing market demands

Long-term plans to future-proof your business:

Enhanced end-to-end supply chain visibility to increase flexibility and build resilience

Strategic supply chain transformation to meet long-term sustainability goals, including GHG emissions reduction

A result-oriented partnership

Our supply chain expertise delivers measurable results that empower your business to grow consistently—and stay one step ahead of the competition.

Industry Expertise

As the world’s leading container carrier across all transport modes, we bring deep focus and specialization in the lifestyle sector.

Comprehensive, End-to-End Solutions

Enhance cargo movement and improve financial performance with integrated services that address every aspect of your operations.

Proven Track Record

We provide trusted supply chain solutions to over half of the world’s top lifestyle brands, backed by years of hands-on experience.

Strategic Perspective

Benefit from external insights and market intelligence that drive continuous supply chain evolution and strategic decision-making.

Advanced Technological Capabilities

Leverage cutting-edge digital tools and smart technologies to future-proof your operations and stay ahead in a fast-changing market.

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